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Miracle Blanket^®
One Size Fits All Swaddling Blanket

You Want the Benefits*, Know the Facts!

Modern day doctors may have made swaddling culturally en vogue resurrecting an ancient tradition, but some 1-million-plus parents, pediatricians, other birthing professionals and retailers agree it’s the Miracle Blanket® that has truly revolutionized the age-old, cross cultural tradition.

“People love it! Miracle Blanket has definitely outsold every other product in our store, absolutely!”

~ Kira Simpson, owner- The Nest, Louisville, Kentucky

“Great product! Miracle Blanket is actually swaddling the child and works much better than other swaddles with Velcro, knots and zippers.It sells the best because it works the best!”

~ Sharon Segal, owner- Segal’s for Children, Beaverton, Oregon

Miracle Blanket’s unique patented design is the first to combine two of the most effective solutions to eliminate belly pain and help colicky or fussy babies sleep: classic swaddling and the Irish lateral belly wrap. Not to be confused with a loose baby wrap or a simple sack, the Miracle Blanket is the only TRUE SWADDLING blanket successfully designed to help your baby sleep.

By replicating many of the comforting sensations of the womb, which triggers the ‘calming reflex’, recent clinical studies prove that proper swaddling significantly reduces and often eliminates symptoms of unidentified pain. Proper swaddling has even been shown to significantly contribute to a reduction in the risk of SIDS by as much as 30% according to an exhaustive study done in Australia.*

So buyers beware, some products are being marketed as a “swaddle” when they are actually lacking the discernible scientifically-proven attributes that make swaddling safe and effective. Separating myth from fact is crucial when it comes to understanding the differences and sometimes subtle nuances that not only make a true swaddle work, but make it perhaps the most valuable and effective tool available to new parents for providing safe sleep for infants.

KNOW THE FACTS

MYTH: A wearable blanket or other zip-up sack is just as good as a swaddling blanket to help babies sleep.

FACT: Medical research showing the incredible efficacy of PROPER swaddling has been done using a snugly-wrapped blanket with arms comfortably immobilized; usually at the sides. Wearable blankets are loose, apply no pressure to the mid-section to mimic the womb, and do not keep the arms snugly inside. Therefore, although they are a good alternative to loose blankets, they do not do anything to help fussy babies sleep that a comfortable room temperature wouldn't do equally well.

MYTH: Babies need their hands free to self-soothe, develop motor skills, and to flail their arms if they are in distress.

FACT: Babies are not coordinated enough to practice motor skills and/or self-soothe (ie. suck hands) reliably until 14 weeks. Until then, even if they successfully get their hands to their mouth, their own reflexes will just pull them out again. Swaddling is a substitute for self-soothing during this time (0-14 weeks). Because of their lack of motor control, baby’s loose hands can scratch and hit their faces, causing more arousals and crying. As for flailing if they are in distress, babies are very good at crying when there's a problem – flailing arms can only contribute to making the problem worse.

MYTH: Wearable blankets and other zip-up sacks help babies sleep better.

FACT: Only PROPER swaddling has been shown in clinical studies to calm a fussy, colicky baby while helping baby sleep safer, better, deeper and longer on their backs, while also eliminating loose bedding. A wearable blanket is a valuable tool in that it eliminates loose bedding, however it doesn’t have any design benefits to calm a fussy, colicky baby, nor does it encourage better sleep or keep a baby safely on his or her back.

MYTH: Wearable blankets and other zip-up sacks contribute to a decrease in the risk ofSIDS.

FACT: PROPER swaddling has been shown in clinical studies to reduce SIDS by as much as 30% even over back-sleeping babies without swaddling. Wearable blankets and other zip-up sacks keep a baby warm and eliminate loose bedding to decrease the risk of suffocation only. On the bright side, most wearable blanket manufacturers communicate the importance of putting babies on their backs to sleep, which has contributed to a decrease in SIDS related deaths. But of course that has nothing to do with the efficacy of the product.

MYTH: Tight swaddling can interfere with lung expansion, contributing to the risk of suffocation.

FACT: PROPER swaddling with a snugly wrapped blanket is a safe alternative to loose bedding in the crib. Research on swaddling has shown that a tight swaddle does not inhibit oxygen absorption or respiration. And, no incident of suffocation due to overly tight swaddling has ever been reported. With millions of people around the world swaddling every night, there would be thousands of such reports if this were a problem; it would be immediately and overwhelmingly obvious.

Miracle Blanket was Designed with ALL the FACTS in Mind and then some…

• Miracle Blanket allows for freedom of movement and development of the hips and knees.
• Miracle Blanket uses no knots, zippers, snaps or Velcro that could disturb or scratch baby.
• With over 1-million blankets sold and approaching a decade on the market, Miracle Blanket is the most proven product of its kind.
• Miracle Blanket is the only true swaddle to successfully help babies sleep every time! Guaranteed!

Find us at the ABC Show in Las Vegas 2010

*Dwyer, T and Ponsonby, AL.: This large study of SIDS in Australia found that babies who were on their backs – swaddled – had a ~30% lower risk of SIDS than babies on their backs not swaddled! (Ponsonby, A, et al, Factors potentiating the risk of Sudden Infant Death Syndrome associated with the Prone Position. NEJM 1993; 329:377-82) http://content.nejm.org/cgi/content/full/329/6/377 http://www.parentingscience.com/SIDS-prevention.html