3. Did You know? - CPSC's What's In & What's Out for a Safe New Year

4. The Edge - Industry and Product News to Keep You Ahead

5. Product Update Pages | 6. Baby Shop Article Archives | 7. Highlights for the Next Baby Shop


Baby Shop 2002 Editorial Calendar

Below is a sampling of the articles that will be included in the next two issues of Baby Shop. Topics are subject to change.

What Goes into Making a Good...

Spring/Summer 2002 issue

  • Baby Sling
  • Glider Rocker
  • Transitional Crib

Fall/Winter 2002 issue

  • Cloth Diaper
  • Mobile
  • Swing

Pictorial Feature:

Spring/Summer 2002 issue

  • Nursery Furniture

Fall/Winter 2002 issue

  • Strollers

In The Industry:
These articles include topics that focus specifically on areas of concern to the juvenile products industry.

Marketing & Management:
Various topics regarding the operation of an independent business. These articles range from marketing, merchandising and sales to employee training, inventory management, money and finances.


Small Time Marketing Ideas with Big Time Impact:
Tips and advice on marketing from industry retailers, manufacturers, sales representatives, and other marketing and sales professionals.

Resource Listings:

These listings may include: Helpful Organizations, Websites, Dallas Directory (in the Fall/Winter issue) and more.

Special Supplements

Spring/Summer 2002 issue

Maternity Apparel

Maternity Fitness Wear

Children's Wear

Play Wear

Toys

Puppets

Fall/Winter 2002 issue

Maternity Apparel

Maternity Casual Wear

Children's Wear

Infant Layette

Toys

Stuffed Animals

Would you like to participate in the next issue?

Peer Review for What Goes into Making a Good...—To ensure the non-biased presentation of the products we highlight, this section is reviewed by companies who also manufacturer the products being featured. If you offer any of the products listed above, we will be happy to send you a copy of this article for feedback prior to publication (of course, we will give you credit at the end of the article).

Pictorial Features—If you would like to submit a photograph for one of the pictorial features, please mail your entries along with a one line description and contact information to the address below at the attention of Amanda Bown (amanda@spindlepub.com). Photographs are preferred on disk as a tiff or eps. Photographs must be relevant to the categories mentioned above.

Small Time Marketing Ideas with Big Time Impact—If you have a great marketing or merchandising idea to share with retailers, we'd love to know about it. Send it to wendy@spindlepub.com.

By-lined Articles—We welcome your article suggestions. If you have an idea for an article that addresses the concerns of the independent retailers in our industry, please email your suggestion to wendy@spindlepub.com. Product press releases are not acceptable.

Submission Deadline — • Spring/Summer 2002: February 15, 2002 • Fall/Winter 2002: July 31, 2002

If you'd like more information, please contact Wendy Cibula at the address below.

Spindle Publishing Company, Inc. • 2275 Swallow Hill Road, Building 800 • Pittsburgh, PA 15220
412-278-4900 • Fax: 412-278-4906 • www.babyshopmagazine.com • email: wendy@spindlepub.com