Monday, March 3, 2008 | Read more at BabyShopMagazine.com

Phil&teds gives parents 3 more reasons to "get in line"!

February 20, 2008 – Dynamic nursery company phil&teds today announced the launch of not one but three brand new contenders in its unique "inline™" buggy category!

Refusing to sit still, the innovative team at phil&teds has wowed the worldwide baby products market by unveiling this spring the inline classic, inline dash & inline vibe to partner the phenomenally popular inline sport.

"We're committed to providing parents with the kit to live a dynamic lifestyle with kids. The release of these new inlines is all about helping parents adapt&survive the crazy world of parenthood by giving them choices," saysphil&teds head of show&tell Richard Shirtcliffe, "…and spring is a pretty pertinent time of year to provide them with this choice!"

phil&teds inline™ buggies are renowned worldwide for their "inline" functionality. The unique double kit attaches to front or back, allowing two children to ride "in line" in a stroller barely bigger than a single.

"We created the inline concept so that one buggy can grow with the family. With all the new functional attributes, aesthetic features & price points offered by the 4 inlines - classic, sport, dash & vibe – we've given parents 4 beautifully compelling reasons to make it grow!"

The four models anticipate the needs & lifestyles of all parents. The inline™ classic provides simplicity and value; the inline™ sport proven function that compliments active lifestyles; the inline™ dash premium form & function for the active urbanite; and the inline™ vibe ultimate style & function for consumers looking for "uptown" aesthetics and sleek, ergonomic comfort.

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phil&teds
phil&teds products are created by parents for parents who wish to continue their active, dynamic lifestyle with kids. The uniquely innovative, adaptable & multi functional products, in 6 parenting categories – push, sleep, feed, carry, drive & adapt - allow parents to retain their sense of self by making everyday life & traveling easier for themselves & their children.

The "buzz" around the phil&teds is growing fast on the back of Kiwi spirit, deliberate design, constant innovation, team passion and belief in the vision that parents want products that fit with their lifestyle. For more information on phil&teds, please visit www.philandteds.com.

Regal Lager, Inc.
Regal Lager is the exclusive distributor of phil&teds brand products in the United States – www.regallager.com.

 


Gr8x Makes a Fashion Statement with New, Stylish Designs

KENNESAW, GEORGIA – February 20, 2008 – gr8x has added new designs and patterns, soon to be in stores all over the US.

New product lines include the Bucket Tote and the Hobo Slouch, featuring new patterns and designs. Gr8x diaper bags are known for their designs, providing practical functionality, with built in insulated bottle and baby wipes compartments, durable, easy to clean microfiber fabrics and practical stroller straps. The stylish new pattern and design of the Hobo Slouch was designed around the latest fashions, including a tassel and leather-look signature medallion. The ever popular, award winning gr8x flag ship, the Baby Traveller Deluxe will be available in a new floral pattern design, a welcome addition to the line of always popular solid colors.

"Today's modern moms do not want to lose their identities through "cartoon" patterns. They would rather have products like gr8x brands that allow them to preserve their identities of being savvy and sophisticated moms," says gr8x founder Caroline Kouts.

Gr8x not only includes trendy diaper bags. Other notable and unique products include a self-inflating nursing pillow and stretch swaddling wraps. The nursing pillow offers moms a convenient option for comfortably nursing baby, especially when away from home. The swaddling wraps are a great way to provide comfort for a baby. The extra fabric weight makes these wraps comfortable and warm, yet light enough for warmer weather, while the small amount of Elastane added to the cotton allows for some stretch and movement when swaddling baby.

Gr8x brands are exceeding the expectations of parents from around the world. For more information on gr8x products visit: www.gr8x.net.

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About gr8x
The home of the gr8x brand, can be found at Great Expectations, Australia – a company way, way down South. The line features functional, fashionable diaper bag designs, swaddle wraps, foot muffs and other high quality items for parents of small children.

 


Audio System Helps Infants and Parents to truly 'Sleep Like a Baby'

KENNESAW, GEORGIA – January 31, 2008 – In response to one of the challenges many parents face - their babies struggling to settle down at nap- and bedtime - Sound Science have developed a product that helps infants both fall asleep faster and to sleep deeper, often through the night.

The breakthrough Sound Sleep for Babies CD incorporates a new technology that uses actual intrauterine audio recordings, digitally processed to emulate the "underwater" sounds that babies experience before birth, providing a hypnotic pulse, that together with a carefully constructed, low frequency music soundtrack, finally is available to parents and caregiver to help their tired babies to fall sleep and develop a healthy sleep routine.

"Our CD is not a lullaby product or a set of melodic songs," said Jay Oliver, president and co-founder of Sound Science. "Melodies engage the brain and that's fine if you want your baby to be awake and learning. When an infant needs to go to sleep, melodic songs can actually irritate and cause anxiety."

After several years of research and testing, in homes and daycare centers, conducted by musicians and cofounders Jay Oliver and William Lenihan, the results in the form of deeper sleep confirmed that exposing infants to these sounds made a remarkable difference. Most babies fell asleep more quickly and stayed asleep much longer, and often through the night.

"This work of ours will provide parents with much needed sleep, states composer Lenihan. "Furthermore, they promote better health for themselves and for their baby."

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About Sound Science
Jay Oliver, a world-class jazz pianist and composer/producer for Sheryl Crow, Jimmy Buffett, Celine Dion and others, teamed with co-founder William Lenihan, an internationally renowned guitarist, theorist and composer, as well as a Professor/Director of Jazz Studies at Washington University in St. Louis, to form Sound Science and create the Sound Sleep for Babies CD. To learn more about Sound Sleep for Babies and other productions, please visit www.soundscience.us

 

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