Marketing & Management

Current Issue

Can You Afford Not to Use the Right Project Management Method?

When it comes to business, there are just a few inescapable truths. One such truth is found in the nature of the work done by any organization. No matter what the business, only two types of activities are done: projects or new initiatives and operations.

5 Ways to Drive Customer Conversion Rates in Your Stores

Same-store sales are looking a little flat and you need to find ways to deliver better results. There’s still a scent of the financial melt-down lingering, but you survived that crisis and it’s time to start getting the sales needle to move in a positive direction.

Is Your Office an Information Toxic Dump?

Kathy is the office manager for a large corporation. The great news is that the company is growing and Kathy is looking for employees to handle all the new clients. The bad news is that she has no office space for these new employees to work in.

Are You Struggling to Merchandise: Because You Don’t Know the Pinwheel Concept?

You’ve worked hard on your business, you know your target market, you have a quality product, and you’ve trained your staff, but for some reason, you’re just not getting the response you hoped for. Customers aren’t buying.

Growth Ideas for Tough Economic Times

The U.S. economy has been and will continue to be for the foreseeable future, a tough environment for independent retailers. Consumers are worried, cautious and many are struggling to make ends meet. In tough times, small businesses usually respond by cutting expenses because of lower revenues. Having cut expenses, what’s next?